Revolutionising mobile connectivity

CONNECTIONS

MAKING

1980s

Vodafone’s story starts in the

At the time, the UK was focused on tech innovation and mobile networks were vital to this.

MAKING CONNECTIONS

MAKING CONNECTIONS

In 1982, Vodafone’s parent company, Racal Electronics, was awarded one of the UK’s first mobile telephone licences.

1985–1993

1993–1995

1998

2001

2005/2006

Current logo

MAKING CONNECTIONS

And so, Vodafone was born - 22nd March 1984.

But the new network needed its own name and brand identity.

MAKING CONNECTIONS

The race was on to build a network from scratch but already the company was attracting customers. With 23-year-old Ivan Donn signing up the very first Vodafone customer that year.

A thing for firsts

MAKING CONNECTIONS

By 1985, the Vodafone UK network had launched and Britain’s first-ever mobile phone call was made.

MAKING CONNECTIONS

At midnight, on 1st January 1985, Michael Harrison, the son of former Vodafone Chairman Sir Ernest Harrison, called his father from one of the first mobile devices

– a Transportable Vodafone VT1, which weighed 5kg and had around 30 minutes of talk time.

MAKING CONNECTIONS

In 1992, Vodafone made history again as the world's first SMS text message was sent by software engineer Neil Papworth to Vodafone Director Richard Jarvis on Christmas Eve.

Received on an Oribitel TBU 901, it simply said

"MERRY CHRISTMAS"

MAKING CONNECTIONS

However, the way we text has changed.

30 years on and it’s estimated that 8.4 trillion text messages were sent worldwide last year.

MAKING CONNECTIONS

The arrival of 3G in the millennium made it possible to video call, browse the web and email via mobile phones.

MAKING CONNECTIONS

One of the first 3G Vodafone services featured data cards that allowed business customers to access office apps on the go – an early step in remote working.

MAKING CONNECTIONS

4G’s huge leaps in speed, latency and capacity, saw data usage increase and in 2015, Vodafone launched home broadband, followed by a TV offering.

By this point, Vodafone was international and moving beyond mobile.

Strictly Business

MAKING CONNECTIONS

Around the same time there was rapid growth in the Cloud, hosted software and application services, and machine-to-machine solutions – where any device can connect to the internet and share information.

MAKING CONNECTIONS

Today, we have Europe’s largest 5G network, live in 332 cities across the continent.

MAKING CONNECTIONS

Attracting over 5m users to date, the online resource offers information on how to operate in a digital world.

MAKING CONNECTIONS

Now, with more than 320m mobile customers, 28m fixed broadband customers, and 21m TV customers, Vodafone is the largest pan-European and African telecoms company.

MAKING CONNECTIONS

But it’s still an innovator at heart, continually looking to push the boundaries of what’s possible.

As we move forward into the next era of Vodafone, the future of connectivity will continue to revolutionise the way we live and work.